If you are a business owner who is new to online marketing, you probably are confused about different social networking sites – Facebook, Twitter, Google+, LinkedIn, and Pinterest just to name some of the big brothers. You are not sure which social networking site is best for your business. As each business or industry is different, how to communicate with your existing clients and potential customers can be quite different from one business to another. Choosing a proper social networking site to connect with your audience is vital to your business.
Zintro has created a nice infographic which shows you the uniqueness of Facebook, Twitter, LinkedIn and Goolge+ from a marketing’s perspective. It helps you choose whichever social networking site is best for your business. It also presents simple guidelines on how to use each of these social networking sites.
However, there is a major player missing from this inforgraphic. It is Pinterest, which is the social media superstar in 2012. Pinterest is an online pinboard for people to share images and video clips. Pinterest has more than 12 million unique visitors. The majority of Pinterest visitors are women aged 25-44. It is best for businesses with lots of visual content to use Pinterest. For example, jewelry, pet store, fashion, cooking, photography, etc. Find out Pinterest tips for beginners.
Have you used any of the above-mentioned social networking sites for your business? Which one do you like the best? Welcome to share your thoughts in the comment area.