Google Ads Benchmarks by Industry

More and more companies are using Google Ads (previously named “Google Adwords”) to promote their businesses online in recent years.   The ones who hire the right digital marketing [...]

Mary Wang, co-founder of Noah Digital, was invited to present at the first North American eCommerce Forum held at Westin Prince Hotel in North York on March 19th. It was hosted by the Canada [...]

In 2009, Eileen Zhang, who had a dream to be a fashion designer when she was a little girl, opened her first shop, a brand of luxury activewear in Toronto.  As a busy mom, Eileen created this [...]

Have you been using Google Adwords to promote your business?  If you have, do you feel confused about tons of data in your reports?  CTR, CPC, CPA . . . how to interpret them can be daunting!  It [...]

Do you use social media such as Facebook, Twitter and LinkedIn to promote your Toastmasters Club events?  Do you want to use social media to attract more guests to your club, recruit more new [...]

As a small business owner and entrepreneur, who wouldn’t want to tap into Facebook’s 1.55 billion monthly active users?  You can find almost anyone you are looking for.  It is a great way to [...]

Do you want to increase the conversion of your web copy, email marketing and online advertising? If yes, you need to have a good understanding of effective copywriting. Copywriting (“C”) is an [...]

Tired of chasing new clients and prospects? Do you know the easiest way to attract new clients and prospects is to establish yourself as an authority in your niche? When you give speeches to a [...]

Is Black Friday 2015 due to be bigger and more popular than ever? Get ready to capture that pre-Holiday spend. Here’s how to boost Black Friday sales with programmatic marketing:

Feel confused about all the social media terminologies used by digital marketing professionals? Here are 21 essential social media terms you should know.